Delta Air Lines has launched SiteSeer Travelcast, a series of free, downloadable travel shows that aim to connect with passengers and highlight the travel experience of the airline's employees.
At launch, the travel videos, located at http://www.delta.com/siteseer, featured seven cities, including New York; Seoul, South Korea; and Mumbai, India, as of press time. Delta planned to launch a total of 10 videos. >>Full Story
Thoughts// Similar to some other airlines (Virgin Atlantic), Delta's new 'SiteSeer' Travelcast delivers online destination videos from real Delta employees. The travelcasts, which can be viewed online or downloaded to an iPod, take the user on a short tour of a Delta-serviced city. The videos and content are good quality, but it will be interesting to see if Delta expands this offering with more professional videos or takes the larger step and begins allowing user-generated videos on the site.
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