Sorry, We Are Not In Right Now


Thanks for checking out our blog, we really appreciate it.

However, our blog has moved to

Sorry that you have to visit another site to find us, but it is worth it...we have all of our 'classic' posts and comments on the new blog, plus a ton of new thoughts and ideas.

Why are we moving? Basically, Blogger failed us and never responded to our emails and requests. A clear example of poor customer service...too bad, we liked Blogger.

Come over and see us on the new blog.

Troy and Mo

Monday, June 4, 2007

Web, computer "widgets" offer branding opportunities

Pop quiz: What technology is on the cusp of changing the face of Internet advertising as we know it?

Answer: Widgets.

Simply put, widgets are mini-applications that offer easy access to Internet-based content and information. What makes them special is that they do so without requiring users to visit a specific Web site. >>Full Story

Thoughts// An excellent article on the growing widget trend. The line 'Desktop widgets are downloadable tools that provide access to information, content or services without requiring one to launch a Web browser.' is a near perfect definition. As the article alludes to, the trick is creating a widget that provides valuable content to your users...and a valuable branding / advertising opportunity for the marketer.

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