Sorry, We Are Not In Right Now


Thanks for checking out our blog, we really appreciate it.

However, our blog has moved to

Sorry that you have to visit another site to find us, but it is worth it...we have all of our 'classic' posts and comments on the new blog, plus a ton of new thoughts and ideas.

Why are we moving? Basically, Blogger failed us and never responded to our emails and requests. A clear example of poor customer service...too bad, we liked Blogger.

Come over and see us on the new blog.

Troy and Mo

Monday, October 29, 2007

Travel Trends - Odwalla, TripAdvisor

Odwalla Loves Phoenix...and Seattle...and Boston - Natural juice company Odwalla has begun a geographic targeting campaign in several major cities, including Phoenix. The ads, promoting several healthy and fun activities such as hiking and local events, show local residents where to find Odwalla products throughout the city. Similar to previous campaigns from Bugaboo and Volkswagen, the use of local attractions and local events is an interesting twist to show residents that, in this case, Odwalla is in touch with local Phoenicians. The ads also direct to micro-sites for the cities of Seattle and Boston.

TripAdvisor Launches New Beta Site - As reported a few posts ago, TripAdvisor has rolled out a new beta site to reflect upcoming changes to the popular travel-review portal. The site,, is very similar to the recently launched U.K. version.

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