Sorry, We Are Not In Right Now


Thanks for checking out our blog, we really appreciate it.

However, our blog has moved to

Sorry that you have to visit another site to find us, but it is worth it...we have all of our 'classic' posts and comments on the new blog, plus a ton of new thoughts and ideas.

Why are we moving? Basically, Blogger failed us and never responded to our emails and requests. A clear example of poor customer service...too bad, we liked Blogger.

Come over and see us on the new blog.

Troy and Mo

Saturday, July 28, 2007

Travel Trends - Email, MySpace, Tacoda, AOL

Addicted To Email - According to a recent survey, the typical user checks their email an average of 5 times per day. In addition, 15% of those surveyed consider themselves 'addicted' to email. And most users have more than one email account...half (52%) have two or three accounts, while 22% have four or more.

29,000 Sex Offenders Identified On MySpace
- While certainly not a shock to anyone familiar with the ease of registering on MySpace, the news that the company has identified 29,000 sex offenders that were members of the site does cause a great deal of concern for companies using MySpace as a promotional tool. As with any ad campaign or marketing effort, attention must be paid to how the medium will affect the consumers and in this case, the repercussions of using such a public forum to deliver a brand message. The scary part of this story is that these 29,000 are only the users who registered with their real names.

AOL Buys Ad Firm Tacoda - AOL has purchased behavioral targeting ad firm Tacoda. The deal, which brings AOL into the ad network buying frenzy, could mark an important turning point for behavioral targeting. In the past, most major portals steered clear of such ad delivering methods due to consumer privacy concerns, but with AOL clearly supporting behavorial targeting, the technology may finally clear the privacy hurtle once and for all.

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